Email campaign politics: Microsoft goes negative

Here in the United States, we’re in the early stages of a presidential campaign season, and, as usual, the ads are going negative.  Newt Gingrich just lost a big primary election in Florida, largely, ... Read more »

Microsoft to replace Hotmail ads–with Deals

In a post today on Marketing Land, Greg Sterling is reporting that Microsoft is replacing conventional display ads in Hotmail with ads for Deals, including Bing Deals and MSN Offers.  The switch, which is ... Read more »

Switching to Hotmail: what’s stopping you?

Today we reported on an effort by our pals over at Hotmail to make a little hay on some of Google’s recent negative publicity, by posting 3 simple steps on how to switch from ... Read more »

A shot across the bow? Microsoft’s “3 easy steps” to switch from Gmail to Hotmail

This week, Google made it even more apparent that it’s either get on the Google+ bandwagon or get out of the way, announcing new privacy policies that make it far easier to share on ... Read more »

A Calendar update for LiveSide (thanks to MSDN) just in time for a big year of Microsoft news

Back in 2009, the Hotmail guys published a blog post detailing how to get an embedded calendar for your website using Windows Live (now Hotmail) Calendar, and we’ve been using that little iframe snippet ... Read more »

The new Hotmail is here. Questions? Ask #HotmailQnA on Twitter

Many of our readers noticed that they have been being updated to the New Hotmail, with “flags done right”, “schedule cleanup” and more, in the past 24 hours or so, and a post today ... Read more »

Are you on the new Hotmail?

Back in early October, we flew down to San Francisco to learn a bit more about some improvements both to the functionality of and the thinking behind Hotmail.  In a blog post timed to ... Read more »

More info (and some speculation) on the “Microsoft Live” rebranding

What if you rebranded your services and nobody knew?  Isn’t the point of a brand to, you know, get people focused on your products?  Kind of hard to do that when we don’t even ... Read more »

Microsoft changes Hotmail sign in image, focus on mobile apps

Today it was noticed by @CB_27 on Twitter that Hotmail has updated the image on the sign in page of the email service. This new image advertises the mobile apps and experiences available for ... Read more »

Updated Hotmail website and Help Center

Hotmail has an updated website and Hotmail Help Center. At the Help Center you will not only find How-to articles like for example: Get mail from other email accounts in Hotmail Add contacts from ... Read more »